Terms and conditions

1. About these terms

These terms cover the free trial and the social media management services provided by Graft Media, a trading name of GRAFT SCALING LTD, registered in England and Wales (company number 17227293). In these terms, “we”, “us” and “our” mean GRAFT SCALING LTD, and “you” means the business we’re working with.

By booking a chat, starting a trial or taking a paid plan, you agree to these terms. If anything is unclear, email connor@graftsys.com before you start.

2. The service

We provide social media management, with boosted posts and paid advertising as optional extras (see section 8). Depending on your plan, that includes:

• a monthly content calendar built around a goal we agree with you
• static posts, carousels and short-form video, edited and captioned
• scheduling and posting on your Instagram and Facebook accounts, and on TikTok once we add it
• reporting against a baseline we take before work starts

There are two plans. On You film, we edit, you supply the footage and we do the planning, editing, captions and posting. On We come to you, we also film on site. How much we post, what the plan costs and any filming days are agreed with you in writing before a paid plan starts.

3. The free trial

• The trial lasts two weeks and is free. There’s no obligation to carry on afterwards, and we don’t ask for payment details.
• We give you a shot list. You send footage, and we plan, edit and post it.
• The first batch of posts comes to you for approval before anything is published.
• The trial is judged on consistency and engagement against your baseline, plus any enquiries. Two weeks isn’t long enough to judge sales or bookings, and we don’t promise either.
• We only run a few trials at once, so we may not be able to start yours straight away.
• Either of us can end the trial early at any time, by email.

4. Your content and permissions

When you send us footage, photos, music, logos or text, you confirm that you own it or have permission to use it, and that anyone who can be identified in it (staff, customers, members of the public) is happy to appear.

You give us permission to edit and adapt that material and publish it on your accounts, for as long as we’re working together. You own the finished posts, except for anything we license from third parties, such as music or fonts from a platform’s own library, which stays under the platform’s terms.

We won’t use your content, your brand name or your results in our own marketing without your written permission.

5. Reposting customer content

We only repost photos or videos made by your customers when the creator has given permission, and we credit them. We keep a record of that permission. If a customer asks for their content to be taken down, tell us and we’ll remove it promptly.

6. Access to your accounts

• Where the platforms allow it, you give us access through their business tools rather than sharing passwords.
• We only use that access to provide the service, and you can remove it at any time.
• We follow each platform’s rules. We’re not responsible for platform outages, changes to how platforms show content, or restrictions on your account that we didn’t cause.

7. Approvals and accuracy

After the first batch, posts go out as planned unless you’ve asked to approve everything. You’re responsible for the accuracy of anything you give us to say about your products, prices, offers and availability. Tell us as soon as you spot something that needs correcting, and we’ll fix or remove it.

8. Boosted posts and paid advertising

Boosted posts and paid advertising are both optional.

• Boosted posts: if you choose to boost posts that are already doing well, we only spend the budget you’ve agreed, and you pay the spend directly to the platform.
• Paid advertising: if you’d like us to run ad campaigns, we agree a dedicated ad budget with you in writing first. You pay that budget, it’s separate from our fees, and it must be in place before a campaign starts. We only spend what you’ve agreed. Running campaigns raises your monthly fee (see section 9).

Boosted posts and ads are subject to each platform’s advertising policies.

9. Fees and payment

Fees for the paid plans are agreed in writing before you start and invoiced monthly. If you add paid advertising, your monthly fee goes up to cover running the campaigns, and we agree the new fee in writing before they start. Payment is due within 7 days of the invoice date. Travel costs for filming on site, if there are any, are agreed before the filming day. We may pause the service if an invoice is overdue.

10. Cancelling

Paid plans roll month to month with no minimum term. You can cancel at any time by emailing connor@graftsys.com. There’s no notice period and no cancellation fee. We’ll finish the month you’ve already paid for, unless you’d rather we stopped straight away. Part months aren’t refunded.

When we stop, we remove our access to your accounts, and posts already published stay on them. We’ll send you any footage and working files you ask for within 30 days.

11. Our liability

We’ll provide the service with reasonable care and skill. We can’t guarantee particular results, such as followers, engagement, enquiries or sales, including from boosted posts or ads.

We’re not liable for lost revenue or profit, or for any indirect or consequential loss. Our total liability to you is limited to the fees you paid us in the three months before the claim. Nothing in these terms limits liability for fraud, or for death or personal injury caused by negligence.

12. Governing law

These terms are governed by the laws of England and Wales, and the courts of England and Wales have exclusive jurisdiction over any dispute.

13. Contact

Email: connor@graftsys.com
GRAFT SCALING LTD, trading as Graft Media
Registered in England and Wales, company number 17227293